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Do you want to know the secrets to winning big? We talk why you should be a business owner first.

Today’s show is with Jerry Ghionis a world renown award winning wedding photographer. He talks about why you should be a business owner in photography, not a photographer in business.

Guest Bio:
Widely regarded as one of the top five best wedding photographers in the world, Jerry Ghionis is based in Melbourne, Australia and Beverly Hills, California and travels frequently on international photography assignments and speaking engagements. With the flair of a fashion designer and the ingenuity of an architect, his style can be described where vintage glamour meets contemporary fashion. Renowned for his creativity, he not only has the ability to capture the natural magic on your wedding day but he creates magic of his own. His natural love and empathy for people creates powerful visual story telling. Jerry Ghionis’ theatrical and iconic images have redefined modern wedding photography. In 2013, he was named as a United States Nikon Ambassador. And he was the first Australian named in the first ever list of Top Ten Wedding Photographers in the World by American Photo magazine. Jerry was also named as the Australian Wedding Photographer of the Year by the AIPP. Jerry is also proud to have won the WPPI (Wedding & Portrait Photographers International) Wedding Album of the Year for a record eight times among his long list of accolades and WPPI included Jerry in their Top Five Wedding Photographers in the World. In 2011, Jerry was also named by PDN magazine as one of the top photography workshop instructors in the world.

Take Away Tips:
-Why awards and being ‘famous’ is meaningless,
-Decide what your progressive goal is and base your decision on what’s best for you,
-Your biggest genius is your biggest flaw,
-Why it’s important to be a business owner in photography not a photographer in business.

Links mentioned:
Jerry Ghionis’s Photography website
The Ice Society

With thanks to our friends at Video Pixie for sponsoring this episode.

Goodie Giveaway:
Jerry has kindly donated a one year membership to the Ice Society worth $299. To be eligible to win enter below, you only have 7 days to act!

What are YOUR take-away tips? What nuggets did you learn? Add your comments below…

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YouTube_AnneAlmasy_web

How do you gain rapid success, a huge following and book the gigs that everyone else dreams about? Watch today’s show with Anne Almasy a wedding and lifestyle photographer in Atlanta GA. She talks about being authentic and how to build a sustainable business.

Guest Bio:
Anne Almasy is an award winning photographer, accent-free southerner, voracious reader, and music lover. She was a Top Ten graduate of Hallmark Institute of Photography. Her photographs have been published worldwide in The Knot, Weddings Unveiled, Rock’n’Roll Bride, Southern Weddings, Offbeat Bride, Style Me Pretty, & Elizabeth Anne Designs. She’s a contributing blogger for Huffington Post Weddings and the founder educational gathering for creatives. She prefers whiskey over wine, cheese over chocolate, and flat shoes over heels — because you never know when you might need to run for your life. Anne lives in Atlanta with the love of her life and absolutely no children.

Take Away Tips:
-Know your numbers and hire an accountant,
-Treat your business like a business and your clients like people,
-Apply your passion and concern for treating people well,
-When you feel overwhelmed do the next thing,
-Sometimes you can’t afford not to outsource.

Links mentioned:
Anne Almasy’s Photography website

With thanks to our friends at Video Pixie for sponsoring this episode.

Goodie Giveaway:
Anne has kindly donated a ticket to “The Strategy Sessions: Get Your S#!t Together!” valued at $299. in Atlanta, GA, on Sunday, July 13th, a full day of hands-on branding, in-depth social marketing, heart-wrenching inspiration, and step-by-step goal-setting for creative wedding professionals. To be eligible to win enter below, you only have 7 days to act!

What are YOUR take-away tips? What nuggets did you learn? Add your comments below…

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YouTube_JenRozenbaum2web

If you want to know how a stay at home mom broke into the competitive world of boudoir photography and became the go-to studio in New York in just 5 years using cool girls then listen up.

During this episode I interview Jen Rozenbaum a New York badd-ass boudoir photographer.

Guest Bio:
Jen Rozenbaum embraces her femininity while allowing women to embrace their own. Jenn describes her work as intimate, daring and feminine. By daring her clients to shed their clothes, they begin to shed their inhibitions. In just five years, Jen has found a burgeoning audience in the intimate photography market. She proves that you can own your world if you live fearlessly, think audaciously and act spontaneously.

Take Away Tips:
-Do everything with passion,
-Give potential clients a fun contest to attract the cool girls,
-Being busy isn’t a good indication of success,
-If you book 100% of your inquiries you’re too cheap,
-Make time for yourself to have a life outside your business,
-Your price list is a living object and change it where necessary,
-If you’re not enjoying it don’t do it!
-If you are laser focused on what you want its so much easier to be successful,
-Specialization is the new black.

Links mentioned:
Jen Rozenbaum’s Photography website
Jen Rozenbaum’s blog

With thanks to our friends at Video Pixie for sponsoring this episode.

Goodie Giveaway:
Jen has kindly donated a Boudoir Posing DVD valued at $125. To be eligible to win enter below, you only have 7 days to act!

What are YOUR take-away tips? What nuggets did you learn? Add your comments below…

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YouTube_DavidHakamaki_web

Wondering how to sell customized photography products to boost your studio profits? You’re going to LOVE today’s Mimika TV episode with David Hakamaki successful wedding and portrait photographer. David shares his savvy tactics, low cost marketing ideas, and creative sales techniques that keep his studio buzzing.

Guest Bio:
David Hakamaki is a national speaker and photographer knows as “the Home Based Photography Guru”. He operates a highly successful full-time, home-based photography studio in Michigan. He started out in the business and uses his business and photography acumen to create a highly desirable studio in a small town.

Take Away Tips:
-Know the style you want to target and stay laser beamed focus,
-Don’t spread yourself too thin,
-You have to make a point of asking for referrals,
-Look for unique products that stands out in your market.

Links mentioned:
David’s website Cutting Edge Photography
David on Facebook
Asuka Books
Simply Color Lab

With thanks to our friends at Video Pixie for sponsoring this episode.

Goodie Giveaway:
David and his sponsor lab Simply Color Lab have kindly donated a Customized Wooden Coffee Table valued at $234.99. To be eligible to win enter below, you only have 7 days to act!

BONUS OFFER:
20% off Your First Simply Decorable Order
Code: DHSD20
Exp: 4-21-14
Disclaimer: Use code DHSD20 in the discount code field in ROES. This code is for 20% off your first Simply Decorable order. Offer can only be used on regularly priced items. Cannot be used on shipping or combined with other discounts, Simply Cash™, or Canvas Cash. Cannot be used when ordering through Simply Color Lite. Code is only valid on the product listed above; cannot be traded for cash or other products. One time use discount code. Must be redeemed by 4-21-14 at 11:59 p.m. PST. If you have any questions, please contact Customer Service at 877.803.6366

What are YOUR take-away tips? What did you learn? Add your comments below…

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YouTube_ElizabethAtkins_web

Did you know it takes less than 9 seconds to decide if we like a BRAND? Have you been battling to figure out how to stand out in an over crowded market? Then you’re going to LOVE today’s episode with Elizabeth ‘Elle’ Atkins branding and marketing expert. Elle talks how your branding and visual image greatly impacts your business success…

Guest Bio:
Elizabeth “Elle” Atkins is the owner and chief designer at PostFilm Design. Based in Atlanta GA, her studio focuses completely on branding for competitive businesses. She spends most of her time telling the story of her client’s brand through visual design, and crafting environments for every business she works with. With a laser focus on market research, target market development, and marketing message creation, PostFilm has grown to be known as one of the best little branding studios in the south. Designing with purpose in mind keeps her and PostFilm on the cutting edge of competitive branding for creative and savvy business owners ready to kick their marketing and visuals up a notch.

Take Away Tips:
-Building a structure makes it much easier to plan ahead,
-Branding is an extension of your marketing,
-What you do visually is a direct relation of what is going on within your business,
-Branding is more than your logo and business name its out there talking about you,
-It has to be pretty with a purpose,
-Give yourself time to be creative.

Links mentioned:
Elizabeth’s website PostFilm Design

With thanks to our friends at Video Pixie for sponsoring this episode.

Goodie Giveaway:
Elle has kindly donated a 60 minute private Branding consultation valued at $150. To be eligible to win enter below, you only have 7 days to act!

What are YOUR take-away tips? What nuggets did you learn? Add your comments below…

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YouTube_DavidMacdonald_web

Have you wondered if there is money to be made from being a photographer? Today’s guest reveals in surprising detail how he makes $480,000 a year, and that’s post recession, from doing what he loves!

Watch the interview with David P Macdonald, my own personal mentor, who taught me how to make my photography business profitable. He talks how he makes an average of $1280 per session and a record breaking sale of $21,500…

Guest Bio:
David left school aged seventeen and joined a studio in Hertfordshire, England. Within six months he was the studio’s lead portrait photographer and entrusted to shoot weddings without supervision. Two years later he was head­ hunted to run another studio. In 1983 he set up his own photography business, initially primarily shooting weddings. He added shooting portraits in clients homes before deciding to open a 500 sq feet High St premises in 1996. In 1999 he took on 2500 sq feet premises shooting portraits with a vengeance.

David achieved his Fellowship with both the British Institute of Professional Photography and the Master Photographers Association in 1998, that year he won his first Kodak Gold Award. David won the first of his six United Kingdom titles in 2000 and since then his awards have steadily stacked up. David has been successful in using his awards and qualifications to build a high end, high average order value business, while enticing a good volume of clients to his studios.

He personally shoots between £250k­-£300k of business per year (US$400k-­US$480k), with an average portrait order value in excess of £800 (US$1280). He has a record portrait order of £13500 (US$21500), with another 3 portrait clients breaking the £10000 (US$16000) barrier. Pre recession, David employed other photographers shooting in a second studio for a six year period that turned in an excess of £550k (US$880). Recently he has moved back to being the only shooter again.

Take Away Tips:
-Learn as much as you can,
-Sell the right products;
-Everyone will complain that you are expensive so you may as well be expensive!

Links mentioned:
David Macdonald’s website
BIPP

With thanks to our friends at Video Pixie for sponsoring this episode.

Goodie Giveaway:
David has kindly donated TWO DVD’s (Portrait & Wedding) valued at $120. To be eligible to win enter below, you only have 7 days to act!

What are YOUR take-away tips? What nuggets did you learn? Add your comments below…

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YouTube_RossGrieve_web

Welcome to Mimika TV: The Creative’s Place to Embrace a Brilliant Business!

During this episode I interview via Skype Ross Grieve Welsh photographer.

Guest Bio:
New Zealand born Ross Grieve, now based in Wales UK, began his photography career 20 years ago. Ross’s passion for photographing people has never left him and he is always looking to develop his style with the ever changing market of Portrait and Wedding photography.

Ross has been a speaker on PTO and several regions around the UK. He is also experienced with shooting abroad for clients. His client list includes: Waldorf Astoria, Hilton, RSA, BBC, Fun Loving Criminals, Huey Morgan, Mark Sanger, to name a few. Today he runs his photography business from his studio in Cresselly, in beautiful Wales.

Take Away Tips:
-Be friendly and ask questions to get people to relax,
-Tell guests at a wedding what to expect to set expectations,
-Being a good people’s person makes you a better photographer,
-Get a mentor before you go out and shoot yourself.

Links mentioned:
Ross Grieve’s website

With thanks to our friends at Video Pixie for sponsoring this episode.

Goodie Giveaway:
Ross has kindly donated a 30 minute Skype mentor valued at $50. To be eligible to win enter below, you only have 7 days to act!

What are YOUR take-away tips? What nuggets did you learn? Add your comments below…

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YouTube_DennisOrchard_web

Welcome to Mimika TV: The Creative’s Place to Embrace a Brilliant Business!

During this episode I interview in person at the London UK SWPP photography convention Dennis Orchard award winning British wedding photographer.

Guest Bio:
Dennis took his first picture at the age of 5. Now aged 57, he considers that he is still learning the “Art of Photography”.

Dennis graduated with a Higher Diploma in Photography, Film, & Television from London in 1980 . He started his career as a Landscape photographer, working for The Daily Telegraph Magazine and Getty Images. In 1995 he turned his attention to Wedding Photography and in 1999 he was awarded “UK Wedding Photographer of the Year” by The UK Guild of Wedding Photographers.

The following year Dennis attended The Wedding & Portrait Photographers Convention (WPPI) in Las Vegas. Over the next few years he entered the 16×20 International Print Awards, winning over 90 “Accolades of Excellence” including four 3rd place, three 2nd place , and two 1st places in the competition. In 2004 he achieved the highest level in the WPPI Accolades Program – “Accolade of Lifetime Photographic Excellence.”

In 2005 Dennis was awarded “UK Wedding Photographer of the Year” for the second time and upon his return to Las Vegas in 2006 was presented with WPPI’s highest honour, “The Lifetime Achievement Award ” for his services to the photographic community.

Dennis speaks and teaches both nationally & internationally, on all aspects of Contemporary Wedding Photography. He has also been in demand as an International Judge. He has judged in the UK, Ireland, Australia, and USA. He has been a judge at WPPI for the last 10 years and has Chaired the Judging Panel in Portraiture.

Dennis loves to “see” the story in an image. In judging a print he likes to reward innovation, technique but above all emotion.

Take Away Tips:
-As an artist you have to put your art out there for the world to see,
-Entering print competition and getting critiques help you to grow,
-Getting qualified pushes you to reach higher and elevates the standard of the industry.

Links mentioned:
Dennis Orchard’s website

With thanks to our friends at Video Pixie for sponsoring this episode.

Goodie Giveaway:
Dennis has kindly donated a 15 minute Skype critique (10 images) valued at $50. To be eligible to win enter below, you only have 7 days to act!

What are YOUR take-away tips? What nuggets did you learn? Add your comments below…

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The Future of Photography on Brandsmash

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It’s always super fun to talk about business, photography and what the future holds amongst like-minded creatives. I was so excited to chat on a Google hangout when I was invited by Mike Allebach, the Tattooed Bride’s photographer whom we featured on Mimika TV.

What an honour to be in the company of great talented photographers: Cliff Mautner, Jonas Petersen, Beth Forrester, David Hakamaki, Caitlin McKay and Mike Allebach.

With WPPI looming the excitement and anticipation is growing. I can’t wait to meet up with friends, both old and new, at the photography’s biggest convention in Las Vegas. Viva Las Vegas!

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Interview on Young Female Entrepreneurs

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How to Grow Your Business to Consumer Service Based Business.
Check out my interview with Jennifer Donogh of “Jenn Cast” on her show YFE Young Female Entrepreneurs as we talk about business, photography and making a service based business work.

Running a business can be challenging, fun, exhausting, exhilarating all at the same time, so finding this resourceful podcast has got me all excited! Jenn hosts a daily and weekly show where she talks to young female business owners who are making a mark in the business world.

Subscribe to her channel you will love it!

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